How to Organize a "Weekly Rally or Banner Drop" Sheet

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Weekly rallies and banner drops are a great way to build community, spread your message, and raise awareness among your neighbors and those passing through. The key for sustained success is creating a welcoming, consistent gathering that people look forward to every week.

1. Choose your location carefully
Look for a location with high visibility and good foot and vehicle traffic. Before settling on a spot, consider:

  • Safety for participants

  • Local rules and regulations for gatherings

  • Parking and public transportation

  • Accessibility

2. Pick a consistent day and time
Consider making your rally a weekly event at the same time and place. Consistency makes it easier for people to remember and helps you build a core group of regulars.

3. Publicize your event
Spread the word through your social media, email lists, community groups, and personal networks. Consider registering your event with Mobilize or Indivisible so people looking for local actions can find you.

**HINT: personal invitations make a big difference!

The best way to get people to come to your event is personal outreach. A phone call, personal text, or DM is much more effective than posting an invitation hoping people see it.  Reach out to friends, neighbors, and fellow activists and invite them personally. Over time, build your group of regulars..the people who discover that their weekly “rally therapy” is good for their mental health!

4. Make it easy to show up
Consider keeping extra signs and flags on hand so people can participate even if they arrive empty-handed. This also makes it easier for someone passing by to decide, “Hey, I want to join!”

5. Keep it lively and welcoming
Never underestimate the power of music!   A good portable speaker can bring energy and joy. A great playlist can elevate the mood, create some fun, and give people another reason to keep coming back every week.

6. Build your community
The goal isn't just one successful rally, it's creating a regular gathering place for people who want to take action together and a space for amplifying your message. Get to know your regulars, welcome newcomers, and celebrate the fact that you keep showing up.

Weekly rallies and banner drops are a great way to build community, spread your message, and raise awareness among your neighbors and those passing through. The key for sustained success is creating a welcoming, consistent gathering that people look forward to every week.

1. Choose your location carefully
Look for a location with high visibility and good foot and vehicle traffic. Before settling on a spot, consider:

  • Safety for participants

  • Local rules and regulations for gatherings

  • Parking and public transportation

  • Accessibility

2. Pick a consistent day and time
Consider making your rally a weekly event at the same time and place. Consistency makes it easier for people to remember and helps you build a core group of regulars.

3. Publicize your event
Spread the word through your social media, email lists, community groups, and personal networks. Consider registering your event with Mobilize or Indivisible so people looking for local actions can find you.

**HINT: personal invitations make a big difference!

The best way to get people to come to your event is personal outreach. A phone call, personal text, or DM is much more effective than posting an invitation hoping people see it.  Reach out to friends, neighbors, and fellow activists and invite them personally. Over time, build your group of regulars..the people who discover that their weekly “rally therapy” is good for their mental health!

4. Make it easy to show up
Consider keeping extra signs and flags on hand so people can participate even if they arrive empty-handed. This also makes it easier for someone passing by to decide, “Hey, I want to join!”

5. Keep it lively and welcoming
Never underestimate the power of music!   A good portable speaker can bring energy and joy. A great playlist can elevate the mood, create some fun, and give people another reason to keep coming back every week.

6. Build your community
The goal isn't just one successful rally, it's creating a regular gathering place for people who want to take action together and a space for amplifying your message. Get to know your regulars, welcome newcomers, and celebrate the fact that you keep showing up.